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EdTech Startups Driving Next-Gen Learning Models

Author : Shaista Sultana and D. Satish Kumar

Abstract :

The rise of EdTech startups has significantly transformed India’s educational landscape by integrating technology-driven learning solutions into mainstream education. The study, “EdTech Startups Driving Next-Gen Learning Models” explores how these technology-based enterprises are reshaping teaching and learning practices across various age groups and disciplines. With the growing adoption of digital platforms, EdTech startups have introduced innovative tools that make education more interactive, accessible, and personalized.
This research employs a descriptive methodology using secondary data collected from academic publications, market research reports, and credible online sources. It examines the operational models, growth trajectories, and technological innovations of leading Indian EdTech companies such as BYJU’S, Toppr, Unacademy, and Vedantu. The study also investigates their role in promoting adaptive learning, personalized education, and digital transformation in both formal and informal learning environments.

Findings indicate that EdTech startups play a critical role in bridging the gap between traditional education and modern technology. They provide learner-centric platforms that enhance engagement through artificial intelligence, gamification, and data analytics. Moreover, these startups contribute to improving educational accessibility, affordability, and inclusivity, particularly in remote and underserved regions. However, challenges such as digital literacy limitations, data security concerns, and the need for continuous innovation remain.
Overall, the study concludes that EdTech startups are key drivers of next-generation learning models, facilitating the shift from teacher-centered to student-centered education. By enhancing educational quality, reach, and digital integration, they align with global trends in digital learning. The research underscores the importance of collaboration among policymakers, educators, and technology innovators to ensure sustainable growth in the EdTech sector.

Keywords :

EdTech Startups, Digital Learning Models, Adaptive Learning Technologies, Hybrid and Blended Learning, Post-COVID Digital Transformation.