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A Review Paper on Electronic Trading Portal: National Agriculture Market (e-NAM)

Author : Vinod Kumar Bishnoi and Abhishek Punia

Abstract :

The Agricultural Produce Marketing Committee (APMC) runs the wholesale market for agricultural products in the majority of the states and provinces of India. Agriculture marketing is crucial to the expansion and development of farming and agricultural outputs, which are vital to India's rural development. Today in India, the ‘brick and click’ market version of Mandi system is being adopted. The Indian government then launched pan-India electronic trading under e-NAM portal. The electronic trading portal was launched on 14th April, 2016 by the Prime Minister Shri Narendra Modi to link the prevailing mandis on a shared online market platform. The main aim of the platform is to endorse uniformity in agriculture marketing and eliminate information unevenness in the market. This digital initiative of Indian government has offered a single window service for all APMC linked evidence and services, like inflow of the commodity, quality testing, competitive bid proposals and electronic payment clearance directly into farmers’ account. The introduction of e-NAM has benefitted in various ways like translucent online trading, improved price realization for farmers, diminished transaction cost for buyers, steady prices, more proficient supply chain, and payment and delivery guarantee. e-NAM has strengthened One Nation One Market goal, encouraging farmers, traders, and mandis to cooperatively work together as a unified group to take nation towards virtual sale and purchase of agri-produce.

Keywords :

Agriculture, agricultural marketing, e-NAM